FAQs
FAQs
Why is Bill Me Later Partnership Marketing valuable?
Bill Me Later is more than just a payment option; it is a promotional marketing tool that drives a 3-7% increase in sales, 35% of which comes from profitable new customers. Our dedicated team of marketing experts work with you to develop and manage customized promotional programs, which include financing offers to maximize the return of the Bill Me Later program.
Bill Me Later’s customer base is loyal with 96% of surveyed customers saying they would use it again and 74% saying they will use it at other merchants. Multichannel merchants who offer customers Bill Me Later’s great purchasing experience and deferred billing options consistently across channels typically realize double-digit increases in click through rates, orders and overall program revenue.
What marketing services are available for merchants in the Bill Me Later Network?
The Bill Me Later Shopping portal leverages our merchants’ current affiliate programs to prominently promote our merchant partners’ brands as well as corresponding offers. This highly effective shopping portal serves as an incremental marketing channel to acquire new and recent online buyers – not browsers. You can also benefit from Bill Me Later’s web marketing program that includes frequent outbound emails to the Bill Me Later customer base of millions of active online buyers who have the ability, stability and willingness to shop our merchant network using the instant line of credit that Bill Me Later grants customers at the point of purchase.
What results can I expect with Bill Me Later?
Bill Me Later has a positive impact for both our merchant partners and consumers. Our merchant partners benefit from improved profit margins and conversion rates. In fact, merchants who deploy Bill Me Later’s financing offers typically experience a 150% lift in AOV. Why? Because consumers appreciate the effortless checkout process, the ability to defer payments and interest for an extended period and an additional line of credit, right when they need it—at the point of sale.
Why is Bill Me Later messaging important?
Giving customer's choice and letting them know that there is a new way to pay are effective in driving incremental sales. Online credit card concerns continue to rise year over year while alternative payments continue to increase year over year. Customers appreciate payment choice and flexible financing.
What is pre-approval of one (PA/1) and how can I benefit from it?
Pre-approval of one (PA/1) is a new technology that leverages the existing Bill Me Later® platform. It effectively eliminates declines in the call center by pre-qualifying customers prior to the call center agent asking for payment type to complete the order. By removing declines from the call center, call time is reduced, agents are more confident in being aggressive with the various promotional offerings available with Bill Me Later and merchants optimize costs with the lower discount rates and the Bill Me Later-funded offers and contests.
What affiliate programs does Bill Me Later work with today?
We currently work with the leading affiliate programs including LinkShare, Commission Junction, Share A Sale and Performics.
What if I don’t have an affiliate program? How can I participate?
You can still benefit by having access to Bill Me Later Shopping. Your brand will be featured as a text link on a highly effective marketing channel to drive incremental traffic to your site.
Can you train my call center representatives?
We take a holistic approach to the contact center to ensure your customers have a consistent experience across all your channels. We do this by working with you on customized scripting that streamlines the offer to your customer. We can provide standard written responses to customer inquiries that can be used in call or mail responses. In addition, quality monitoring and call monitoring elements can be integrated into your current programs.
We can also work with you on targeted agent incentive programs to reinforce their knowledge and understanding. After the sales agents’ training, it’s no different than taking a credit card. In fact, once a customer is on file as a Bill Me Later user, handling time is extremely fast. Training is quick and easy with no more than 30 minutes away from the phone!
How do I get started?
Contact your Account Manager or call 866.380.6577 to learn more about Partnership Marketing opportunities.